Food Dive’s Sam Silverstein recently wrote how supermarket chains are looking to bring locally produced items to their store shelves. 

Whether it’s dairy that comes from nearby producers or locally-crafted jarred sauces, it’s a way to support local brands and offer a diverse range of flavors that reflect their consumers’ tastes. Most importantly, shoppers are asking for it.

Buyers will often visit community events, farmer’s markets and local restaurants that source local and “interesting” ingredients. It can be a way to discover smaller, lesser-known and local brands.

Are you a boutique brand who is looking to make its way to the big store shelves? Let’s connect and see how I can help your brand stand out.

You can read the whole article here.